How Has Mobile Gameplay Affected The Slots Industry?

For many people, when someone mentions the word ‘slot games’, their first thought is going to go not to the many slot machines lining up in casinos across the world, but instead to the hundreds of different slot games that can be played online. The world is becoming much more virtual and much less physical, and when it comes to playing slots and easier online casino payment methods, this trend is one that looks set to continue.

But the online slots industry is not limited to laptop or desktop computers – far from it. Today, all kinds of mobile devices are on hand (literally) to allow people to play online slots wherever and whenever they want to.

How has this ability to play slots anywhere and everywhere affected the slots industry?

More Players

The first point to think about when answering the question of how mobile gameplay has affected the slots industry is the number of people who are now able to play these games who wouldn’t have been able to before. Mobile gameplay has opened up slots and online casino games in general to a much wider audience.

For one thing, we all seem to be incredibly busy all the time. Work takes up so much of our day, and then attempting to socialise, spend time with family, take part in hobbies… it all adds up so that even our free time is much more limited than it ever was in the past. If physical casinos were the only option, only a small percentage of those wanting to play would be able to make it there to do so. With online gaming on mobile devices, everyone has the same chance.

Plus mobile gaming opens up whole new world to those with disabilities that might make it difficult for them to head to a physical casino or betting shop to play. And of course, it means you can spend just a few minutes playing whereas the journey to and from the casino would take a lot of time.

More Money

With more and more people enjoying the chance to play, that means more and more money is being put into the slots industry. This can only be a good thing; designers and developers will be able to spend more time creating additional games which in turn makes the entire experience a much more fun one – seeking out new slots and trying them out is all part of the enjoyment factor.

And of course, when more money is being put into the slots (albeit virtually), the prizes and jackpots are going to be bigger and more frequent, and this benefits everyone.

More Regulations

The bigger the mobile slots industry gets, the more regulations need to be put into place to ensure that people aren’t scammed, don’t lose all their money, and can play safely. They are also put in place to ensure that casinos are able to work efficiently, and that the gaming developers are able to continue their work.


Common Question Broadband Only Deals

Of course you are the familiar with the word Wifi, Wi-FI and WIFI. Actually the wifi is coming from the broadband. Broadband is actually the device that provides the internet in the form of wifi. Broadband is actually the only internet service. The broadband only deals are mostly suitable for the offices, houses and the business corporations where lots of people have to use the Internet. The broadband internet is different from the mobile data in such away that, you have to set up the connection for the broadband and you can only use the broadband deals where you have set up it.

What is Broadband only deals?

Broadband only deals are the such type of deals in which you are offered with the internet. The internet will be unlimited and with the amazing bandwidth speed. By broadband device you can use the internet in the form of wifi on your mobile phone and laptop, however if you have the desktop then you can use the broadband internet via wire. Mostly people those are not used to of using the mobile data on the mobile they go for the broadband deals. The reason is it affordable and unlimited internet.

Why it’s a good idea to get Broadband Only Deals?

As we have mentioned the broadband only deals are mostly use in the offices, houses and business corporations. Actually the reason behind the choosing the broadband services is there are lots of people in the office those have to use the Internet frequently and it will be costly if the office provide the mobile data to every employee, so therefore the broadband only deals are using in the office so how the every employee of the office can easily use the internet with the fine bandwidth speed.

How Much Money can save in Broadband only deals?

Actually there is no exact calculation of the money that you can save from the broadband only deals, but if you compare it with the mobile data then you can save the lots of money. For example there is an office in which 50 employees are working and every employee required the internet again and again, so the CEO can provide them the internet via mobile data which will be quite costly for the company or the second option is set up the broadband connection in the office so the every employee can easily access the internet with the amazing speed and this way is very cheap.

How to Choose the best broadband only deal?

Well the selection of the broadband deal is quite easy, but you just need to look for the few things, such as first of all check the internet should be unlimited, the speed should be minimum 11Mbps and there will be no upfront cost (installation cost). If you find this kind of service then buy. The Three company has the amazing deals and offers of the broadband deals, so here we have suggestion of Three Company.

Home-Based Business Ideas That Work

More workers are pursuing opportunities to work from home. Eliminating commute times and increased earning potential are two of the reasons for workers to be interested in this option. Employers also find that they can reduce their expenses, increase productivity and boost morale by offering telecommuting opportunities.

Despite the increasing popularity of telecommuting, not all employers are willing or able to embrace this option. Staff who are employed by these companies and those who are preparing to enter the job market may decide that working from home is not negotiable and opt to start a home-based business instead of pursuing opportunities as a conventional employee. Those who are interested in this path will find that there is a diverse range of career options that can be pursued from home.



Photo Credit: Unsplash

With an online counseling psychology degree, you can prepare for a career as a therapist. This is a career that can be pursued from home. You can create a home-based office and see clients in person regularly. This approach has the benefit of eliminating your commute and enabling you to handle matters at home between clients. You will also save money that you would spend renting accommodations elsewhere.

It also has the benefit of creating a comfortable environment for patients who may find offices feel sterile and unwelcoming. You can also consider supplementing your practice with text therapy services that enable clients to receive emergency support without coming in for an appointment.


Telemarketers can work from home with predictive dialing software that accesses a database of phone numbers. Technology can enable telemarketers to access company or client data via the Internet so that they can complete their duties from a home-based office.
Telemarketing is still an effective way of reaching new potential customers on behalf of your clients and technology is available that enables telemarketers to leave voicemails instead of disrupting people with a phone call. This enables telemarketers to convey pertinent information with each call made.

Mechanical Work And Car Selling


Photo Credit: Unsplash

Auto Auction Mall enables users to purchase vehicles. The process is easy and it is possible to save a lot of money because the costs are closer to dealership rates. You may want to start your own business and sell used cars. Individuals with land can display vehicles for sale on their property.

If you are located on a road that generates a lot of traffic you will be able to build word of mouth and save on advertising costs. This can also be an effective business expansion idea for a home-based mechanic who has their shop set up on their personal property. You will be able to buy used vehicles, perform inspections, complete any necessary repairs and sell those vehicles. You can also generate business as a mechanic by offering these clients service plans.

Web Developing

Every business needs a website to effectively compete in the current marketplace. Web developers are skilled professionals who design and construct functional websites for their clients’ needs. Some focus on specific tasks, such as overall site design or creating programs to make a site function as required. They may be hired on a contract to build a new site or redevelop an existing site.
Webmasters are professionals who continue to update sites regularly so that the information presented is current and make sure that the site’s features work properly.

Freelance Artistry


Photo Credit: Unsplash
You can utilize your creative talents in several home-based business opportunities. Artists can pursue contract opportunities to produce visual effects. There is also demand for book cover art, comic book artwork and graphic design for websites.

Writers can explore opportunities to become professional bloggers, write freelance articles and edit written content for publications. Musicians can work from a home-based studio to record and produce their music. They may also seek opportunities to create soundtracks of audio effects for movies, television shows, Youtube productions, and advertisements.

DIY Data Recovery May Not Be a Good Option For You

Data recovery is not as easy as it sounds. Many factors need to be looked upon in a data recovery process. When you try attempting DIY data recovery, the chances are that you might end up making it even worse. There are three reasons that one should not attempt DIY data recovery.

  1. Hard drives are very delicate
  2. It’s not an easy task
  3. A wrong move and your hard drive is gone forever

Many individuals have come across to lose their hard drives permanently as they attempted to recover their data on their own. Most of the time what people do is, they bang the hard disk, put it in a freezer, shake it if it still doesn’t work, open it finally and dust it over. It does not help you to recover your data. Instead, it makes you prone to lose your data forever.

Reason #1 – A hard drive is a very delicate thing. You cannot handle it roughly. When you open it to look at what’s wrong inside, you don’t know that you are only making it weaker. A drive contains a lot of delicate components such as disk platters, actuator arms, spindles, etc. These components are so fragile that even a single bit of dust could harm them. This is the only reason that professional data recovery services like SalvageData work in a cleanroom so that these delicate components don’t fall victim to permanent data loss. The disk platters are crafted with glass, light aluminum alloy, and ceramic, and they contain the data in a hard drive. When something comes in contact with these platters, the dust, fingerprints, and debris tend to attract them.

Reason #2 – Data recovery is compared to rocket science. It is never an easy task, no matter what type of damage it is that you have with your hard drive. You need to have the accurate knowledge, apparatus, and a clean environment to handle with it. If you think that running disk repair utility would solve all your problems, you are wrong. Recovery tools are never drive-friendly as they leave the chance to overwrite it. One wrong option, and voila! You lose your data permanently.

Reason #3 – A typical data recovery setting needs a lot of things within it. It requires a cleanroom where even air cannot come through because the air may contain dust. It also comes with a particle enclosure that stops the dust to enter the room. The person who recovers the data wears an outfit along with protective gloves, masks, and many things so that the platters do not get in touch with any dust or debris. In a cleanroom, they control the temperature and humidity levels for the sake of the hard drive’s welfare.

Once you come across a mistake with DIY data recovery, you are never likely to recover it back. Hence, it is the best idea to hire data recovery services so that you can have your peace of mind and be sure that your data is going to be recovered safe and sound.

How Does Working Capital Benefit Seasonal Fluctuations?

Working capital is the requirement of all businesses in order to finance everyday operational costs and short-term debt repayments. Businesses usually generate working capital via steady cash stream which is a combination of sales income and accounts receivable. Working capital is basically the difference between a business’s current assets and current liabilities. According to studies, however, this formula is not so simple when we add in seasonality effects.

The working capital your business needs, depends on the kind of business you run as well as on seasonal fluctuations. The type of business you own dictates how much working capital you need and at what times of the year. If your business is completely seasonal, such as growing and selling Christmas trees, your working capital needs would be different. Alternatively, if you run a year-round business such as a clothing store, the working capital your business requires would be different. So how exactly does working capital benefit seasonal fluctuations? Read on to find out.

Fund Low-Income Periods

One of the most practical benefits of working capital finance is to cover daily expenses in low-income season. It is easy to generate revenue for daily operation expenses in the months when business is earning revenue daily. However, it is harder to keep it running during the slower months of the year when sales are not good. Businesses need to prepare themselves for such times by figuring out their working capital needs and sources in advance. It also helps to be ready to tackle any unexpected working capital requirements arising from an unprecedented spike in sales.

Buy Inventory for Busy Season

Businesses can take advantage of working capital to fund inventory purchase during the slow season. Doing so helps the company prepare itself for the high-sales time period. You might lose sales opportunities if you purchase inventory in the peak season, as it may take time to arrive. By procuring supplies in advance, you get to make a head-start on production for the busy time ahead.

It is not uncommon for businesses to opt for working capital loans to finance their purchasing in low-income months. Doing this lets you prepare for the peak season and you can pay back the loan when your earnings increase. When you borrow money to raise working capital, they usually come at shorter repayment terms so you can repay them quickly. Businesses are usually able to repay such loans during peak season when revenues are high.

Finance Employee Requirements

Although peak sales generally indicate a good period for any business, you would need more employees during busy season. Alternatively, you may decide to increase the working hours of your present employees. In any case, you need to distribute the salaries of new employees or the increased salaries of your current workers. Working capital also helps you pay extra salaries so that your business can keep functioning smoothly. You might also discover that you need to train your sales force for the peak season. You can finance your employees’ training through working capital as well.

Helps Balance Investments

Working capital funding helps business owners balance their investments during seasonal fluctuations. If you have been in business for some time, you would know your busy and slow seasons. Research indicates that you wouldn’t make any major capital investments or repairs in the slow season. Working capital would, however, finance interest payment due in the low-income season on any loan that you have taken. You don’t have to worry about missing any interest payment on any long-term loan. In this way, working capital financing keeps your business afloat and your lenders happy the whole year round.

Doesn’t Effect Credit Rating

In case you need to borrow working capital for an emergency during seasonal fluctuations, it wouldn’t change your credit score. According to studies, businesses can fall behind repayment of their loans when they face difficult times, thus adversely affecting their credit rating. Lenders might hesitate in giving loans and may charge higher lending rates to businesses with bad credit scores. Working capital financing has no such negative effects on your credit rating. So you don’t need to worry about its future repercussions for your business.

Supports Business Growth

Working capital financing helps you grow your business and keep your products updated according to customer demand during peak season. For instance, there may be a new trending product and customers are demanding you add it to your stock. Working capital can help you procure highly-demanded products quickly, thus ensuring that you don’t lose revenue to competitors. You can also use working capital to fund your marketing and sales effort in the time leading to peak season. You might need funds to order marketing supplies such as banners, pamphlets, or paid social media marketing campaigns. Working capital comes in handy for all such situations so you can easily finance the tools to promote your business.

Freedom of Use

If you take a loan to raise working capital for your business, you can use it for various purposes. Lenders don’t restrict you to use the money on a specific area of your business. You can use the working capital to finance any area of business that needs improvement. This area can be anything from equipment repair, to employee hiring, to adding new products. You are free to figure out which areas need working capital the most and use it on that. You don’t need to explain the details of the use of the loan to the lenders.

Final Word

Business owners need to manage their working capital smartly and effectively to cover both the peak and slow seasons. It is easy to go on and splurge money on unnecessary expenses when the earnings are good. However, you should keep those months in mind when the revenue isn’t that high and plan accordingly. A successful business owner plans for seasonal fluctuations and secures working capital to keep the business afloat around the year.


Your Guide to Side Hustles

Getting by isn’t as easy as it used to be. No disrespect meant to the many success stories of the ’70s and ’80s, but those of us who are now — or still — out here trying to make a living have new challenges and new frustrations. A “gig economy” has stripped some of us of benefits that were hard won back in the Progressive Era. While the economy has grown, the wealth held by everyday, hardworking people in our country has remained remarkably stagnant; the trend continues today as a surging economy leaves too many behind. And if we work hard to earn a living, we may find that even that is not enough. Economists say the real wage of the typical American hasn’t budged in years.

All of this has created some real problems for Americans. Many of us have too little saved for retirement and too little in the bank to cover unexpected expenses.

But what can we do? Even if we aim for big policy changes or economic shifts, we need to come up with something in the meantime. That’s why so many people are now turning to the “side hustle.”

Why side hustles make sense

A side hustle is anything you work at for money besides your main job. It’s not exactly the same thing as moonlighting, though, because many (if not most) side hustles don’t involve an added employer. Side hustles are often entrepreneurial in spirit.

You’ll still pay taxes on your side hustle income (please don’t try to avoid this — it makes the IRS very upset), but having a side hustle allows you to increase your earning power by turning free time into work time (of course, assuming that you opt for an entrepreneurial side hustle, you can more or less choose how much to work and when). That’s a great way to build an emergency fund, supplement retirement savings, or pay down a debt faster.

From hobby to side hustle

Side hustles are great, but where can you get one? Well, you actually might already have one. Most people have hobbies they enjoy, but some of us can actually make money through our passions. Are you a weekend musician who plays paying gigs? A crafty creator who sells wares at art shows? Then your hobby might be a side hustle (and you should probably check in on the tax implications of that).

Or maybe you have a hobby that could be a side hustle. Does everyone love your crochet work? Your paintings? Your ceramics? Then maybe you should be selling them at art shows or through online marketplaces such as Etsy and eBay. It has never been easier for hobbyists to monetize their work, and choosing to make money off of something you already do and love could give you a side-hustle income without adding much new “work” to your days off.

Flipping and reselling

Folks with enough disposable income can do well flipping houses. They buy a run-down place in a decent neighborhood, spruce it up with renovations, and resell it fast for a quick profit. That can be either a full-time job or a side hustle — but, either way, it’s out of financial reach for many of us.

But houses aren’t the only things you can flip. If you master the market for some type of product or collectible on eBay or Etsy, you could snap up underpriced goods or pick up great deals at garage sales and then flip your finds for a profit. And then there are the products that you can buy in bulk through sites like Direct Liquidation — whole pallets of returns and liquidated goods from huge retailers such as Amazon and Walmart. Some entrepreneurs buy goods this way and then resell them on online marketplaces (including, sometimes, Amazon itself) for a profit. You’ll need to be knowledgeable, of course; try to focus on particular types of items so that you can learn everything you can about their resale values and popularity. The more efficient you can be with this work, the more you can make on the weekends or after work without having to quit your day job.

Passive income and long-term goals

A side hustle is great, but nobody wants to work forever. So we’ll leave you with this advice: Think about passive income. Sometimes, a side-hustle project like an e-book or a website (with ads) can give you long-term passive income that lasts after the work is done. Other forms of passive income don’t involve much “hustle” at all: Buying stocks and other investments can give you increased wealth without asking you to lift a finger. Be smart and work hard — you can still make it in this country of ours.


Tips To Screen Potential Tenants In Dubai


For those who have been in the rental property market for years, you’ve probably had a taste of what a bad tenant is. And if you haven’t been in this business, you won’t like to know what it is, for sure. Experts always advise to carry out an effective tenant screening process so you can filter out those potential bad tenants.

So if you’re looking for apartments for sale in Dubai or more specifically in amazing places like city walk apartments or Palm Jumeirah, and even off plan projects by Emaar, so you can start leasing and gaining extra money, here are some tips for you to screen your tenants and start your business without any problem. Isn’t that great?


You must create a simple rental application so you get to know the basic profile of every tenant who comes to your door. Having it ready can save you plenty of time!

These applications should cover basic information like:

* Legal name (as per the passport or id)

* Phone number

* Lifestyle information (smoker or non-smoker, pets)

* Financial information (how much do the tenants earn, bank accounts, credit card balances, financial obligations)

* References from previous employers and landlords


When you make a face to face interview with your potential tenant, you are probably making a big difference. You’ll get to know your tenant’s vibe and manners in a more personal, unique way. Be sure to notice details such as punctuality, considerate personality, well-manners, and other values.


Just to be sure, you should ask for a copy of a good conduct certificate.

Since January 2018, those foreigners or expats who are coming to the UAE and Dubai must obtain this kind of certificate for their home country or country of residence for the past five years when you’re applying for a work visa.

If you’re soon to be tenant has a criminal record, make sure you know the context of the crime and how severe it is.


Once you feel good and satisfied with the information you’ve already gathered from the amazing tenant screening you just did, congratulate your tenant for meeting the requirements and now you can proceed to the signing of the leasing contract. And that’s it!


The Advanced Skills to Seek Out Within Employee Hiring

When you’re constantly interviewing candidates and welcoming new people to your company, you may think you know everything to look out for. But just as quickly as technology and lifestyles change, so do people’s skills and qualifications, and it’s important to keep on top of them.

What was once the best qualification for your business’s needs may have been overshadowed by other, more modern and advanced training schemes. Those personality skills that were once viewed as key may not be as significant as a different soft skill that could bring a different dynamic to the business.

Let’s look at five key skills that are shining through when it comes to seeking out the best employees. If an employee can show all the below, backed up with examples, you’re onto hiring a winning candidate.

Managing ambiguity

At one point, HR teams looked for teamwork, communication and leadership as top personal skills. While these are still key, the ability to manage ambiguity is now an important one that recruiters should be looking for. It’s a less obvious one, but this skill is an essential one if you are looking for someone who can progress into management roles.

In a nutshell, managing ambiguity involves making decisions based on what information someone else has given, even if it is little or poor information. This comes with risk and uncertainty because the information tends to come from other people or untrusted sources. If someone can give examples how they handle this by can taking what they are given and using it to make the best decision, it is an invaluable skill.

Look out for this in particular if you are recruiting for the retail or hospitality industries.

Entrepreneurial skills

No matter what business area you are recruiting for, an ideal candidate will show various signs of entrepreneurial skills. If someone can successfully suggest ways to improve processes, discuss any gaps or spaces for opportunity in the market, or bring new ideas to the table in interview stage, it means they have an entrepreneurial approach.

It’s usually present with those who have studied business degrees at higher education, like MBAs, which train students about all areas of business in depth. From financial forecasting to curating marketing strategies, those fresh from an MBA qualification should be able to show their entrepreneurial skills, which are highly valuable to a business of any shape and size.

Look for candidates who have this qualification background and ask them about their studies during the interview. They may have studied online and worked it around their current or previous job, like this Suffolk course at, which educates students to become skilled within real-life business.

Problem solving abilities

Every successful business tends to have a member of staff – or a group of staff members – who can problem solve, quickly and efficiently. During the interview stage, it’s worth asking a few competencies based questions that present a potential problem to the interviewee, and see how they take the information and turn it into a solution.

Things to look out for when assessing someone’s ability to problem solve is how they use creativity. Most people who are brilliant problem solvers tend to be creative, allowing them to look at problems in a whole different way, either intuitively or methodically.

An effective problem solver should also show signs of being a strong researcher, which is again an excellent skill to have. You could test both their creative and research-based problem solving skills by proposing two different scenarios and asking how they would approach them. Make sure one shows how they use their creativity, and the other how they approach researching.


If a potential employee understands how to professionally cope with change, stress and problems, chances are they have resilience. Today’s fast paced industries means that work place situations can change rapidly, and not always for the best. It’s how an employee handles this and sets an example to other employees that makes them a key, resilient member of the company.

Ideally, a strong candidate will react quickly to change, accepting any modifications and communicating professionally where needed.

Analytical skills

Most companies are led by profit and growth, therefore anyone who processes strong analytical skills will be highly valuable for your business.

It’s not just the basics of analytics to look out for, it’s how they can work with different types of information, explore patterns and trends, and draw up meaningful conclusions from data.

Speed is also crucial in certain companies, so if you are recruiting for a position that highly depends on analytical skills, don’t be afraid to run a timed test. This will give you a realistic idea of how well someone can analyse figures and take them into certain situations, and to what timescales they can work to.

As businesses must quickly react to the changes in technology and media, it’s worth keeping your eye out for creative and social media skills too. If someone can come into your company who has an eye for digital trends, the importance of social media, and online marketing, they could be key as the business grows.

It’s all about drawing up a set of suitable skills relevant to not just the available role, but also the company as it continues to grow. Staff with varied skills that can stretch into other areas as the company grows are irreplaceable.

Publishers Driving Traffic Through Instagram

Instagram is one of the toughest platforms to drive the traffic for the publishers as compared to Facebook and Twitter. But it has not limited the publishers from converting Instagram users into their readers. Instagram has evolved from being a fancy app for photo sharing to a base for the customer and business interaction. It has introduced features like shoppable posts, stories, mentions and many other which makes it easy for the customers to connect with the businesses.

There has been a notable increase in the number of publishers on Instagram and the way they are coming up with interesting strategies to convert Instagram users into real-life readers. There are various ways to drive traffic from Instagram for publishers. You can look at the best ways to buy Instagram followers in 2019.

The publishers these days are using every Instagram feature at disposal for the marketing plan and getting more and more readers and subscribers. You can use Instagram stories to reach out to the wider audience who are not the followers and are not able to see the posts. It also makes it easy for the readers to go through the news in just a click without leaving the app or else go to the link in the bio. It is a great strategy for any publisher or business looking to drive traffic.

Just like offline methods, breaking the continuous text with a quote is working on Instagram as well. It is a perfect Instagram strategy to use quotes in the captions which depict the personality and inspires the followers. It is also necessary to add connecting captions or call to actions to the post. It becomes an important tool for users to reach out to the publishers.

With the release of Instagram stories highlight, most of the publishers and businesses have started using it for reaching out to the readers. Their best articles and contents are at display in this area which allows the followers to understand the style. Publishers are coming up with very different strategies which really leads to a high rate of engagement. You can look at examples of various magazines and publishers for that matter. You can use Instagram more than a method of marketing and instead of driving the force towards you through the snippets of your content.

You can appeal to the young and digital audience by engaging them in Instagram story polls. It allows building the relationship between the publishers and the users. It is the best strategy to go behind the scenes and make feel your audience part of your growth.

Videos are a much better source of driving traffic than posts. Most of the publishers miss out on video and gif content. Video content with a call to action, in the end, do wonder on Instagram and becomes an integral part of the publishing company’s social media marketing campaign.

This article gives you the inspiration to drive traffic through Instagram. This is the basic way many publishers are transforming their digital appearance.

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Elite Email Advertising: 4 Effective Email Marketing Strategies

Are you a Mailchimp email marketer looking to improve advertising effectiveness? Click here to learn 4 effective email marketing strategies to dominate inboxes.

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Check your inbox.

You probably have at least one email from someone soliciting your business. Email marketing strategies are constantly evolving.

Because they work. You can pump up your own sales with the right email.

Here’s how.

1. Make It Pretty 

People have predictable preferences when they read online. They don’t want to stare at huge blocks of text.

You can break up it by using images, bullet point lists, etc. If you decide to send out a weekly or monthly newsletter, you should think about hiring a designer to create a template.

Play around with different fonts and colors as well. Too often, business owners stick to the default email option.

Your message doesn’t need to look like a piece of art but it does need to be broadly appealing. Test it out the design internally before you ship it out to your customers.

2. Give Something Away  

Nobody can resist free stuff. One of the best ways to drum up interest in your company is to offer something for free or a severely reduced price.

You don’t have to give away your actual product. Let’s say you work in financial services. You can offer a free e-book about how to get out of debt or how to save for big purchases.

If you sell a commodity like hats, try offering a steep discount. You’ll recoup the money later on if the person becomes a repeat customer.

Send the offer to everyone on your email list. As long as you give people the option to unsubscribe, you shouldn’t worry about bothering people. Your customers want to hear about good deals!

3. Be Personal- Not Gimmicky 

Being too personal can backfire spectacularly. Businesses really aren’t your friend. So it seems strange when they try to rely on a sense of intimacy that isn’t there.

If you know a customer frequently buys product A, you can add them to a list that receives a message whenever product A is on sale. The message is personal because it caters to their specific interests but it doesn’t overstep.

Be careful addressing people by their first name. It can be off-putting for some customers. It depends on your industry.

4. Email Tips 

It takes skill to craft the perfect email. Whatever your content is, there are style tips that have been proven to be helpful.

For example, keep the subject line short. If it’s too long, people will be less likely to open your email.

Send the email at the right time. You want your customers to be in a relaxed, browsing mood when they see your message.

Finally, keep track of all of your data. Analytics are critical.

Do most customers open the email? Have your sales been affected? A Pipedrive Mailchimp sync can help you keep track of everything.

Winning Email Marketing Strategies 

The best email marketing strategies are fluid. Don’t bind yourself to a rigid idea. Your customers will appreciate a customized approach.

Check out our blog for fresh ideas. We can help boost your sales.